| Home--News Entry of Puthiya Thamizhagam Strengthens Anti-Coca-Cola Campaign 
 by Nityanand Jayaraman
 InfoChange News and Features
 October 7, 2005 
            
            With 
            the entry of Puthiya Thamizhagam, a powerful dalit political party, 
            villagers in Tirunelveli district have gained an ally in their battle 
            against a controversial Coca-Cola bottling plant that, they say, will 
            divert scarce river water to the multinational 
            
            Nearly 100 vehicles, including cycles, motorcycles and cars belonging 
            to supporters of the dalit political party Puthiya Thamizhagam, participated 
            in a 93-km rally on Gandhi Jayanti (October 2) through the 20 villages 
            of the Manoor panchayat union, near Gangaikondan in Tirunelveli district, 
            Tamil Nadu, to highlight local opposition to a Coca-Cola bottling 
            plant in the area. The rally took place against a police order prohibiting 
            it, and was completed despite the presence of over 150 police personnel, 
            say the organisers. “The police troubled us during our visits to the 
            first four villages, but then they slowly warmed up to us and were 
            no trouble for the rest of the day,” said one organiser. 
            
            The rally began in Azhagiyapandiapuram at 11 in the morning and ended 
            in Thuraiyoor with a public meeting that ran from 8.30 pm to 10 pm. 
            According to the organisers, over 15,000 people attended public meetings 
            in the 20 villages through which the rally passed. This is perhaps 
            the first time local residents have come out in such large numbers 
            against the bottling plant. 
            
            The controversial plant is coming up despite intense opposition from 
            local villagers who say that the Tamil Nadu government has diverted 
            scarce river water to a foreign multinational even as farmers and 
            residents have insufficient water for irrigation or drinking. Coca-Cola’s 
            proxy bottler -- South India Bottling Company Ltd -- will draw 900,000 
            litres of water each day from the river to manufacture soft drinks 
            for the southern market. Locals also fear the company will eventually 
            drill borewells and suck the aquifer dry. Interestingly, the company 
            is located in a depression alongside an area that is historically 
            known for its highly productive sub-surface springs. The company is 
            reported to have used water-diviners, including from the local university, 
            to identify spots to drill bores within its premises. It enjoys the 
            blessings of heavyweights in the ruling AIADMK party. Tamil Nadu Chief 
            Minister J Jayalalithaa recently assured the state assembly that the 
            bottler would not deplete groundwater. However, the villagers aren’t 
            convinced especially given the fact that Coca-Cola’s host communities 
            across the country have risen in protest against the company. 
            
            According to T S S Mani of Human Rights-Tamil Nadu Initiative, the 
            entry of Puthiya Thamizhagam into the anti-Coca-Cola battle has emboldened 
            the predominantly dalit villages to come out openly against the company 
            and voice their apprehensions over Coca-Cola’s water practices. Ever 
            since its inception about a year ago, the bottling plant has faced 
            intense opposition from environmentalists, non-governmental groups 
            and left political parties including the Communist Party (Marxist), 
            Communist Party of India and the radical Communist Party of India 
            (Marxist-Leninist). 
            
            The entry of Puthiya Thamizhagam could be the clincher in the fight 
            against the multinational. Known to be radical and progressive, the 
            dalit political party, led by Dr K Krishnaswamy, holds considerable 
            sway among the Devendra masses in the area. Speaking at a public meeting 
            in Thuraiyoor, on October 2, Dr Krishnaswamy declared that he would 
            mobilise 100,000 people in the near future and shut down the soft 
            drinks factory. 
            
            The area’s farmers are incensed that the company’s requirements have 
            been given precedence over their long-standing demands to revive the 
            canal-tank irrigation system. Agriculture has not been a viable economic 
            activity for more than a decade, residents complain. In nearby Tirunelveli, 
            several pockets of predominantly dalit and backward caste residents 
            live without secure access to clean drinking water even though they 
            live along the banks of the Thamiraparani river. 
            
            Puthiya Thamizhagam has said that it will fight for the setting up 
            of clean and water-friendly industries in the area. But, more importantly, 
            it demanded that agriculture in the region should be revived by implementing 
            schemes to repair canals feeding local irrigation tanks and clearing 
            encroachments en route. At least three canals -- Mathikattan Kalvai, 
            Kodagankalvai and Pallikottan Kalvai -- that used to bring water from 
            the Thamiraparani to irrigation tanks in the Manoor region are currently 
            in disuse. 
            
            “Instead of talking big about linking Ganga and Cauvery, let the government 
            first work on bringing Thamiraparani water to the region’s farmers,” 
            said Dr Krishnaswamy. The dalit leader condemned the handing over 
            of scarce water resources to private parties and demanded an end to 
            the practice of “selling” water to outsiders. 
            
            The party and its supporters in the local government have assured 
            local residents that resolutions condemning the Coca-Cola plant would 
            be issued both at the panchayat (village) level and at the level of 
            the panchayat union (group of villages). Efforts to issue similar 
            resolutions in the recent past have been frustrated, allegedly by 
            agents of the company. Local residents say they suspect foul play 
            in the recent death of Gangaikondan panchayat president Kamsan, coming 
            as it did on the heels of a decision by him to issue a resolution 
            against the bottling company after having initially supported it. 
            
            On October 12, a 50-member delegation from the region’s villages plan 
            to visit Plachimada in Palghat district to interact with villagers 
            there and find out first-hand about the water and contamination problems 
            caused by Coca-Cola there. The visit will be organised by the Joint 
            Action Council for Protection of River Thamiraparani and Groundwater. 
            
            For more on the Gangaikondan Coke battle, see: Water 
            Wars and Bottle Battles
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