Nigeria Sues Coca-Cola Over Unregistered Campaign Materials
November 14, 2007

Abuja , Nigeria - Nigeria has sued Coca Cola Nig. Ltd and the Nigeria B ottling Company PLC over two unregistered consumer campaign programmes.

The government is asking a Federal High Court in the capital city of Abuja t o ban the programmes entitled, ``Lift off and Win'' and ``Coke side of life'' re s pectively.

The suit was filed by the Attorney-General of the Federation (AGF) and Ministe r of Justice, Mr. Michael Andoakaa, on behalf of the Consumer Protection Council (CPC).

The plaintiff is seeking an order of the court directing the companies to with draw, from the Nigerian market, the promotion of their products through the two m arketing creations, because the promotions were in flagrant disregard for the la w s of the country.

"There exists a great potential for Nigerian consumers to be put in harm's way if the CPC is not allowed to carry out its statutory functions of verifying the authenticity of the claims made in the marketing creations,'' he said.

Last week, the Nigerian Government also sued the British-American Tobacco Plc. (BAT) and two other tobacco companies for N5.3 trillion or US$ 42.4 billion for havoc done to under-aged smokers in Nigeria .

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