Belching Out the Devil: Global Adventures with Coca-Cola

New Book Reveals What Coca-Cola Doesn't Want You to Know

For Immediate Release
September 30, 2008

San Francisco (September 30, 2008): A new book revealing details of Coca-Cola's problematic practices globally, including India, has just been released.

"Belching Out the Devil: Global Adventures with Coca-Cola" is authored by Mark Thomas, a well known comedian and political activist from the UK.

Mark Thomas traveled to several countries - India, Colombia, Turkey, El Salvador, Mexico, United States - to meet with and report on the campaigns against Coca-Cola.

Mr. Thomas uses a campaigning brand of comedy to relay serious issues about Coca-Cola - the violent suppression of trade union leaders in Coca-Cola bottling plants in Colombia, the use of child labour in sugar cane fields in El Salvador, and the water shortages being experienced by farmers across India who live around Coca-Cola bottling plants.

In India, Mark Thomas visited the villages of Kala Dera in Rajasthan and Mehdiganj in Uttar Pradesh earlier this year to learn first hand about the campaigns against Coca-Cola. He has also visited Plachimada in Kerala in the past.

Speaking about his experience in India, Mark Thomas said, "The most impressive part about the campaigns against Coca-Cola in India has been the grassroots activism that has seen the poorest sections of the community leading and directing the struggles. Farmers and landless labourers have become spokespeople for the campaigns, often in a most articulate way."

"These struggles are for the most basic of rights, the right to food and water and the rights for communities to control their destinies. This is a battle for democracy, and battles like these taking place across the planet will decide if communities or corporations will win out in the end," he continued.

"Mark Thomas has been a supporter of the campaigns against Coca-Cola in India for quite some time, and we expect his latest book will encourage thousands of people to think before they drink Coca-Cola," said Amit Srivastava of the India Resource Center who assisted Mr. Thomas and his team for the India visit.

Mark Thomas is a well known comedian, activist, author and filmmaker. His show, the Mark Thomas Comedy Project, aired on Channel 4 for six years in the UK. He is the author of "As Used on the Famous Nelson Mandela: Underground Adventures in the Arms and Torture Trade," and he has regularly produced documentaries for Channel 4 on a variety of issues. Mr. Thomas is also on the stand-up comedy circuit regularly, to packed audiences.

For more information about the campaigns in India, visit www.IndiaResource.org


Amit Srivastava, India Resource Center +1 415 336 7584 E: info@indiaresource.org
Mark Thomas, UK E: feedback@markthomasinfo.com


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